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Amazon is updating its subscription options for Ring video doorbells and cameras with the introduction of Ring Home Premium. This new service, starting at $19.99 per month, will offer 24/7 recording and AI-powered video search. Ring’s subscription overhaul coincides with its rise in the security systems market in the U.S. as the second-largest seller, becoming profitable six years after being acquired by Amazon for $1 billion.
Ring’s new subscription plans include Ring Home Basic, Ring Home Standard, and Ring Home Premium, catering to different customer needs. Subscribers will have access to various features like person and package alerts, extended live view, and doorbell calls, depending on their chosen plan.
Additionally, Ring Home Premium will offer Smart Video Search, allowing users to search for specific moments in recorded video footage by typing queries into the Ring app. This feature, currently in public beta for select Ring customers, aims to enhance the user experience by enabling easy access to noteworthy moments captured by Ring devices.
A study from MIT revealed bias in AI models like OpenAI’s GPT-4 when analyzing Ring videos from minority communities. The models were more likely to recommend calling the police and less likely to use terms like “casing the property” in majority-white neighborhoods. Ring emphasizes privacy features and responsible AI development. Google plans to update Nest cameras with detailed captions and natural-language search functionality.
