TikTok Pro: Supporting Charities in Europe

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TikTok has launched a new version of its app called “TikTok Pro” in Germany, Portugal, and Spain, featuring the innovative “Sunshine Programme” that allows users to support charitable organizations.

How it Works

Users can earn “virtual sunshine” by inviting others to join, interacting with charity-related content, and engaging with charitable causes. They can then use this virtual sunshine to make donations to a charity of their choice, with TikTok matching their contribution.

Key Differences

While the content on TikTok Pro remains the same as the regular app, the new version does not include livestreams, shopping features, or ads. This allows users to focus on supporting charities while enjoying engaging and entertaining content on TikTok.

TikTok’s goal with this new app is to empower people in Europe to make a difference by supporting charitable organizations through their use of the platform.

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